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Frederick
Community College CMM101-ONL1 Introduction to the Electronic Media Spring
2010
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Class
begins: 1/23/10 |
Class
ends: 5/14/10 |
Last
Day to Withdraw: 4/9/10 |
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Instructor Information: |
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Name: Dr. Rhonda Fulton |
Phone Number: You may leave a message
for me at 301-846-2512. |
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E-mail: rhfulton@frederick.edu |
Campus Mail Box #: 248 |
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Contact Hours: Email and by appointment
for in-person meeting |
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Course Information: |
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Credits: 3 |
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On-campus Meetings: none |
On-campus Exams: One |
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Prerequisites: EN50A & EN52 |
Co-requisites: none |
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Course Description: |
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Surveys the function and
effects of the electronic mass media. Emphasis will be placed on researching
and analyzing the history of various electronic media including television
and radio. Government regulations, audience measurement, advertising and
careers in broadcasting will also be covered. |
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Core Learning Outcomes: |
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Students
completing this course will be able to: 1. Be
able to write and speak effective, organized, clear and grammatically correct
English when using research methods to analyze media issues. 2. Be
able to demonstrate an understanding of the significance of various media
within their historical and cultural contexts. 3. Use
the technology of a changing world by describing the basic technical facets
of the various media and by evaluating their own media behavior. 4. Be
able to research, analyze, compare, synthesize and draw inferences from
various media pertaining to political, legal, economic and social issues. 5. Be
able to evaluate electronic media programming by differentiating among facts,
opinions, and inferences and be able to make judgments and predictions
concerning the future of media. |
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Instructional
Methods: |
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Methods of instruction
will include mini lessons, group discussion, group activities, use of
multi-media materials, and individual and group presentations. |
How this course is organized: |
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Assignments will be posted by 12 a.m. on Monday
each week. Please plan to check the Blackboard site sometime that day to see
what new information is available. Consult the course calendar for due dates.
Students will be required to take weekly online quizzes pertaining to the
chapters in the text. There will be several discussion opportunities in which
each student will be responsible for participating. Also, there are projects
that will require students to work individually and together in order to
create a finished product or journal. Finally, two exams will be scheduled;
one exam will be taken in the FCC testing center on campus, the other online. |
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Text(s) for Course: |
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The Media of Mass
Communication, 9th Edition by John Vivian All students must have a
current edition of the textbook. |
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Progress Report: |
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By the end of the sixth
week of the semester, you will have an opportunity to evaluate your progress
in this course and decide if you need to make any adjustments (additional
study, tutoring, conference with instructor) to assure your success in this
course. Students may check the status of their grades at anytime by going to
the "Tools" section of the course site and selecting "View
Grades." Students should check their course progress during Week 6. By
that time, Journal I should be graded and you should have feedback regarding
how you are doing on the discussion forums and quizzes. |
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Evaluation Methods: |
Tests
/ Papers / Projects / Participation
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Point
Value
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Final
Grade Scale |
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Exams: There are 2 exams comprised of essay and objective questions. Quizzes: Each week there are one
or two quizzes taken online. Discussion Board: Most weeks
there are required class discussions that take place in the Discussion Board
section of the course site. Journal I Project: You will
observe and analyze your use of the media. Ratings Project: You will
analyze trends in media ratings over a 3-week period. Journal II Project: The fun
continues later in the semester. Media Issues Project: Students will
work in groups to analyze theories and concepts from the course as they apply
to contemporary issues in the media. |
150 points
50 points 125 points 25 points 50 points 75 points 100 points |
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If the graded performance
for online assignments differs significantly from the grade average for proctored
assignments, the instructor reserves the right to administer additional
tests. |
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Student
Services |
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A
variety of services are available to assist students in succeeding at FCC.
Students can learn more about these services by visiting the Student Services
web page: http://www.frederick.edu/student_services/index.aspx. Students
with disabilities who are in need of accommodations or who have questions
related to disabilities services should contact the Services for Students
with Disabilities (SSD) office at 301-846-2408. Students can learn more about
these services by visiting the Services for Students with Disabilities web
page: http://www.frederick.edu/student_services/disability.aspx. |
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Participation
Policy: |
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To maintain the highest
quality of academic work, students are expected to participate fully in
all course activities. In case of serious
illness, emergency, religious holidays, or participation in official college
functions, students remain responsible for completing the requirements of the
course. Assignments not submitted
by the designated time on the required date will be penalized 10% if
submitted later the same day and 10% each additional calendar day.
Assignments that are more than one
week late will not be accepted. No late quizzes or discussion postings will
be accepted. Emergencies will be dealt with on a case-by-case
basis. Contact me immediately if an emergency occurs. Since this is an
online course, you should plan on spending an average of at least 6 hours
each week on this course. |
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Email Policy: |
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Email is an instructional
tool essential to student-instructor and student-student communication. In
the Blackboard environment by default, your email address is available to all
students in this course. However, students are
permitted to use email addresses of other students in this course only for
the purpose and the duration of this course. Students are only
permitted to use their myFCC email when corresponding
with the instructor or other students regarding this course. The instructor can be
expected to respond to regular student email inquiries (grades, posted
assignments, and tests excluded) within the time frame of 24 to 48 hours. |
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Academic Integrity: |
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Work in
this course is subject to the provisions of the FCC Code of Academic
Integrity. Plagiarism in any form will not be tolerated. As a student, it is
your job to practice academic honesty at ALL times. Make sure that all sources, particularly Internet
sources, get proper credit for quotations, paraphrases, and ideas. More
information about this and the Student Conduct Code are available at
http://www.frederick.edu/student_services/studentpolicies.aspx |
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You must send your
Academic Integrity Pledge to the instructor. The form is available at http://courses.frederick.edu/_utilities/regform.htm |
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Assignment
Policy: |
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Assignments will be posted by 12 a.m. on Monday
each week. Please plan to check the Blackboard site sometime that day to see
what new information is available. Consult the course calendar for due dates. Late
Assignments: Assignments not submitted by the designated time
on the required date will be penalized 10% if submitted later the same day and
10% each additional calendar day. Assignments that are more than one week late will not be accepted. No late quizzes or discussion postings will be
accepted. Reading
Assignments: Material should be read during the week
listed on the syllabus. Written
Assignments: All written assignments are
expected to be free of spelling, capitalization, punctuation, and grammatical
errors. Ideas should be expressed with clarity and papers should include
proper language usage, sentence structure, and paragraph structure. Students
who have difficulty with written assignments should visit the Writing Center
in L106 for assistance. |
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Assignment Monitoring: The instructor will use
tracking features throughout the semester to monitor student use of, and
visits to, the course Blackboard site. |
Tentative Topical Outline
WEEK
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SUBJECT |
READ |
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Week
1 |
Introduction Mass Media Literacy Media Technology |
Chapter 1 Chapter 2 |
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Week
2 |
Books Magazines |
Chapter 3 Chapter 5 |
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Week
3 |
Newspapers News |
Chapter 4 Chapter 11 |
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Week
4 |
Radio Media Research |
Chapter 8 Chapter 15 |
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Week
5 |
Recordings Motion Pictures |
Chapter 6 Chapter 7 |
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Week
6 |
Internet Exam |
Chapter 10
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Week
7 |
Entertainment
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Chapter 14 |
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Week
8 |
Television
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Chapter 9 |
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Week
9 |
Ethics |
Chapter 20 |
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Week
10 |
Advertising Public Relations |
Chapter 13 Chapter 12 |
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Week
11 |
Global Mass Media |
Chapter 17 |
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Week
12 |
Exam
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Week
13 |
Mass-Media Effects
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Chapter 16 |
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Week
14 |
Media Issues Projects
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Week
15 |
Wrap-Up and Review
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NOTE: This is a
tentative schedule. Your instructor reserves the right to make changes to
this outline as needed. Any changes to the schedule will be posted on the
course site and students will be responsible for noting them. |
Student grades are posted
online and are not mailed. Check www.frederick.edu
for help.