Frederick
Community College
BU103 ONL INTRODUCTION TO BUSINESS
Summer 2009
Instructor
Information:
|
Name: Donna J. Lane |
Office: L101F |
|
E-mail:
dlane@frederick.edu |
Phone
Number: 301-846-2603 Secretary: 301-846-2694 |
|
Office
Hours: by appointment |
Campus
Mail Box Number: 133 |
Course
Information:
|
Credits: 3 |
Last
Day to Drop: July 5, 2009 |
|
Prerequisites: EN50A and EN52 or ESL95 and ESL99 |
Co-requisites: None |
|
Meeting
Day(s): Internet class |
Meeting
Time(s): n/a |
Course
Description:
|
An
introductory study of effective use of planning, organization, and control in
the management of an enterprise.
Introduction to finance, personnel and plant management, marketing,
and business and government relations. |
Core
Learning Outcomes:
By
the completion of the course students will:
|
1. Discuss the
major differences between capitalism, socialism, and communism. |
|
2. Describe how
technology has changed business practices. |
|
3. List the forms
of business ownership and identify several advantages and disadvantages of
each. |
|
4. Identify the
four functions of management. |
|
5. Describe the
elements of the marketing mix. |
|
6. Define the
functions of human resource management. |
|
7. Describe the
tools of the Federal Reserve and how they impact the economy. |
|
8. Determine the
role of debt and equity to finance a business. |
Textbook
|
Understanding Business, Nickels, McHugh,
McHugh, 8th Edition, 2008, McGraw-Hill/Irwin ISBN #978-0-07-3105970-0 |
Tests
/ Papers / Projects
|
Point
Value
|
Final Grade
Scale |
|
4
exams |
400 |
540-600 = A |
|
10 “Net” items |
100 |
480-539 = B |
|
Business
interview/paper |
25 |
420-479 = C |
|
15
Current Events Summaries |
75 |
360-419 = D |
|
Total
points |
600 |
Below 360 = F |
|
Each
student will be made aware of his or her progress in the course by the third
week of classes. |
|
To
complete this course successfully you do NOT have to be online at a
particular day or time. However, the
course follows a weekly schedule.
Students are expected to complete all the work assigned for a
particular week and to observe all test and exam deadlines throughout the
term. |
Students with Disabilities
FCC provides reasonable accommodations to otherwise qualified students with
disabilities in accordance with the Americans with Disabilities Act of 1990
(ADA) and Section 504 of the Rehabilitation Act of 1973 (Section 504) and
amendments. Students with disabilities
who are in need of accommodations must contact the Services for Students with
Disabilities (SSD) office at 301-846-2408 (A Building, Room 106A) in order to
request and apply for services. The SSD
office will require appropriate documentation of a disability. Questions related to accommodations or
services can be directed to the SSD office.
Additional information related to services can be viewed at the
following FCC web page: http://www.frederick.edu/student_services/disability.aspx.
If you currently receive services from the SSD office, please submit
your Student Success Plan to me and make an appointment with me to discuss your
accommodations and needs in class. I
will hold any information you share with me in strict confidence unless you
give me permission to do otherwise.
TOPICAL OUTLINE
WEEK
|
SUBJECT
|
CONTENT |
|
1 |
Ch.1
Managing within the Dynamic Business Environment: Taking Risks and making Profits Ch.
2 How Economics Affects Business: The
Creation and Distribution of Wealth Ch.
3 Competing in Global Markets |
Entrepreneurship Business
Environment Evolution
of Business Economics
and Business Economic
Systems US
Economic System CURRENT
EVENTS #1 INTERVIEW
QUESTION Trading
in Global Markets Reaching
Global Markets Trade Protectionism
CURRENT EVENTS #2
NET
EXERCISE #1 |
|
2 |
Ch.
4 Demonstrating Ethical Behavior and Social Responsibility EXAM
1
(Chapters 1-4) Ch.
5 Choosing a Form of Business Ownership Ch.
6 Entrepreneurship/Starting a Small Business |
Managing
Business Ethically Corp.
Social Responsibility International
Ethics CURRENT EVENTS #3
3
Basic Forms Mergers
and Acquisitions Franchises CURRENT EVENTS #4
NET EXERCISE #2
Becoming
an Entrepreneur Getting
Started Managing
a Small Business |
|
3 |
Ch. 7 Management,
Leadership, and Employee Empowerment
Ch.
8 Adapting Organizations to Today’s Markets |
Functions
of Management Learning
Management Skills
CURRENT
EVENTS #5
NET
EXERCISE #3 The
Changing Organization Structuring
and Restructuring Organization models
CURRENT
EVENTS #6 BUSINESS
PAPER DUE
|
|
4 |
Ch.
9 Producing World-Class Goods and Services EXAM
2 (Chapters 5-9) Ch.
10 Motivating Employees and Building Self-Managed Teams |
Manufacturing/Services
Base Operations
Management Production
Techniques CURRENT EVENTS #7
NET EXERCISE #4
Importance
of Motivation Motivation
Theories Open
Communication CURRENT EVENTS #8
|
|
5 |
Ch.
11 Human Resource Management: Finding and Keeping the Best Employees Ch.
12 Dealing with Employee-Management Issues and Relationships Ch.
13 Marketing: Building Customer Relationships |
Finding
the Best Employees Keeping
the Best Employees Laws
Affecting HR Mgmt CURRENT EVENTS #9
NET EXERCISE #5
Collective
Bargaining Labor-Mgmt.
Conflicts Controversial
Issues CURRENT EVENTS #10
NET EXERCISE #6
Marketing
Mgmt. and Mix Consumer
Market Business-to-Business
Market |
|
6 |
Ch.
14 Developing and Pricing Products and Services EXAM
3 (Chapters 10-14) Ch.
15 Distributing Products Quickly and Efficiently |
Product
Differentiation Branding
and Brand Equity Product
Life Cycle
CURRENT EVENTS #11
NET EXERCISE #7
Marketing
Intermediaries Wholesale
and Retail Nonstore Retailing CURRENT EVENTS #12
|
|
7 |
Ch.
16 Using Effective Promotional Techniques Ch.
18 Financial Management Ch.
19 Securities Markets: Financing and Investing Opportunities |
Promotion
Mix Managing
the Promotion Mix CURRENT EVENTS #13
NET EXERCISE #8
Financial
Planning Short-Term
Financing Long-Term
Financing Debt
and Equity Financing How
to Invest Understanding
Information CURRENT EVENTS #14
NET
EXERCISE #9 |
|
8 |
Ch.
20 Understanding Money, Financial Institutions, and the Federal Reserve Bonus
Ch. D (p. 633) Managing Your Personal Finances EXAM
4
(Chapters 15, 16, 18-20) |
Control
of the Money Supply American
Banking System Future
of Banking Financial
Planning Building
Capital Retirement
Planning CURRENT EVENTS #15
NET EXERCISE #10
|
THE OUTLINE MAY
BE CHANGED AT THE DISCRETION OF THE INSTRUCTOR.